How to Turn Off a New Business Prospect

Key Takeaways In an effort to find new clients, your best bet is to demonstrate your value Avoid finger pointing or making unsolicited recommendations  Prospects choose consultants that will provide strategic counsel as part of a team collaboration 5 Ways to Alienate Potential Clients As a communications freelancer in the tech industry, finding new business […]

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Freelancers and Agencies Are Not Competitors

Key Takeaways Understanding the difference between independent consultants and agencies is critical when making a hiring decision  A client needs to determine which model is right for their business initiating a search  Smart consultants will know not to participate in an RFP process that includes agencies and independents   Communications freelancers offer an alternative to

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